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Hyundai’s Fluid Sculpture design philosophy has been the aesthetic underpinning of all the company’s vehicles since it’s introduction on the 2009 Sonata sedan, and every Hyundai model since then has expanded the scope and refined the essence of that philosophy. The 2016 Hyundai Genesis sedan represents a rebirth of the Fluid Sculpture design, embodying its fundamentals of fluid aesthetics, modern styling and premium ambience, and bringing them to new heights of sophistication.

The Genesis is a pure expression of modern design, with a sleek, upscale appearance that gives both a premium feel and the simple harmonious aesthetics that have become Hyundai’s signature. The “modern Hyundai look” is on full display with sharp touches like the striking hexagonal front grille and the dynamic crease running along the flanks of the Genesis giving it a dramatic kinetic elegance.

But the relative affordability of the Genesis makes it a one of a kind offering in the midsize luxury sedan market, one that was awarded Consumer Guide® Automotive’s “Best Buy” award. Brandon Ramirez, senior group manager, product planning, Hyundai Motor America, says the aesthetic and performance value packed into the Genesis are the reason why it won.

“The Best Buy accolade from Consumer Guide Automotive demonstrates the unprecedented value across our lineup—from the Santa Fe crossover to the Genesis midsize luxury sedan,” he said. “We won this award two years in a row, which is a testament to our continued emphasis on producing vehicles with high value and driving experience.”

Genesis continues the Hyundai’s strategy of directly marketing upscale models like the Genesis to consumers under their own brand umbrella instead of using separate luxury branding like most manufacturers do. This means the same premium user experience, styling and performance as a typical luxury car, but without the secondary markup in price. All configurations of the Genesis sedan are fully equipped with a broad spectrum of standard safety and convenience features.

The available precision HTRAC® AWD system gives the Genesis incredible handling and utility, even under slippery driving conditions like snow and ice. The ultra-rigid body is crafted from over 50% high-strength steel, giving it stiffer torsional and bending rigidity than comparable models like the BMW 5-series. Aluminum front shock towers combined with a diamond shaped strut bar maximize front structure rigidity for ultra responsive and precise steering response.

If you’re considering the purchase of a midsize luxury sedan like the 2016 Jaguar XF, the 2016 Volvo S60, the 2016 Lexus ES or even the 2016 Audi A8, you might find a better value in the 2016 Hyundai Genesis sedan.

In contrast to many dealerships, the management of Universal Hyundai Orlando makes themselves accessible to all customers and we’ve consistently maintained the highest customer satisfaction scores in our district. Our abundant selection of new and Universal Certified used Hyundai vehicles and our knowledgable team of Hyundai experts makes Universal Hyundai “truly the better place to buy” for those in Orlando and surrounding areas like Pine Castle, Conway, Azalea Park, Sky Lake, and Oak Ridge Florida.